Today, businesses rely on social media marketing to improve their ROI. The art of soft-selling seems to become a major marketing campaign that can improve online visibility and earn customer’s trust.
To get you started, here are the top 6 tips on social media marketing that we’ve compiled from the pro!
- Choose the best time to share your post
There is no such thing as the best time exactly, but there is indeed, an ‘online time’ for each country. For instance, analytics have reported that the best time to post is on Thursday night. Compared with other days, many online products have increased their sales when they posted a tweet on Thursday night.
- A/B test is a must
A/B test is a comparison test to figure out which kind of posts your customer more likely to hit that ‘Like’ button – or further, make a purchase. In social media marketing, a simple A/B test goes with the name of split testing. This helps a business to learn if their campaign has already hit the right target, or find out which elements the customers love the most.