The Benefits of Google+ for Businesses
Let me jump straight into local SEO, because this is a massive area that has so many benefits for companies who are looking to target their local area.
Google+ Local will help you establish yourself online by offering you more visibility which helps potential new clients or customers find you. Whether that’s through a link to your site on your local page, a telephone number, or from a search result that pulls your information from Google Maps.
This is a platform where you can share what you do, when you open and allows customers to engage with you and leave reviews.
As a social network, you can also post timely updates to share with your followers that will show up both in search results at the right hand side under your brand keyword, and on your profile page in Google+. Whether it’s a good piece of content or a company announcement you can interact with your followers.